Glad U Came secures PR mandate for Eze Perfumes
By Staff Writer in Marcoms News on Thursday, 08th August 2024 at 7:11pmGlad U Came, a PR and marketing firm based in Pune, Maharashtra, has won the PR mandate for Eze Perfumes, a brand under Sawai Aromas known for its unique and original fragrances.
This mandate follows a competitive multi-agency pitch.
According to an official release accessed by Influencing India, Glad U Came will be responsible for enhancing the brand’s awareness and visibility. The agency's role includes strategic guidance and planning, implementing an integrated communication program, engaging key media and influencers, and building a strong community around the brand.
Commenting on the partnership, Maddie Amrutkar, founder of Glad U Came, stated, "Eze's unique selection of fragrances and packaging is a game-changer. Our PR strategy will focus on educating consumers about th...
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