Fend with STAYTEC™: The Spring–Summer Outdoor Essential for Families

As spring and summer adventures kick off, families across Australia are advised to reach for the season's must-have - Fend Insect Repellent. Powered by exclusive STAYTEC™ technology, Fend delivers Australia's longest-lasting DEET-free protection, clinically proven to keep mosquitoes away for 14 hours and also protects from ticks, wasps, midges, and sandflies.

Unlike other repellents, Fend combines superior science with family-first safety, making it the only repellent suitable for babies from 2 months old, as well as pregnant and breastfeeding women.

Exclusive STAYTEC™ Technology

At the heart of Fend is STAYTEC™ controlled-release technology, which ensures:

• Actives stay effective longer by slowing absorption and evaporation.
• Reduced systemic absorption, so protection remains safely on the skin's surface.
• A lightweight, non-greasy feel with a pleasant scent.

The Outdoor Adventure Must-Have

From camping trips and picnics, to backyard play, Fend Roll-On offers parents peace of mind with:

• All-day adventure protection: 14 hours of bite-free fun from mozzies.
• Easy, safe application: Roll-on avoids sprays in windy conditions.
• Travel-ready convenience: Compact enough to go everywhere your family does. A must-have for families travelling to Bali.
• Safe for the whole family: From 2-month-old babies to adults, including pregnant and breastfeeding women.
• Non-oily, hypoallergenic formula: Glides on like a moisturiser, with no sticky residue.
• Convenient roll-on: Compact, easy to apply, and ideal for kids and on-the-go use.

Award-Winning Protection

Fend's innovation and family-friendly formula have been recognised at the 2025 Bounty Baby Awards, where it was awarded Best Travel Product, proving it's the essential addition to every family's camping kit, daypack, or holiday bag.

Available Now 

FEND is available online at fend.au, and in select pharmacies across Australia, including Chemist Warehouse Online. 50ml Kids Roll-On RRP $19.95. 

About FEND: 

FEND was born out of a mission to provide a safe, effective, and lasting solution for families seeking all-day protection from insects without compromising health or comfort. Our founders recognized a gap in the market for an insect repellent that offers long-lasting protection while being free from DEET, a common chemical ingredient known for its potential irritants and environmental impact. Determined to fill this gap, we crafted FEND as Australia's longest-lasting DEET-free repellent, made to provide 14 hours of powerful defence in a gentle, non-oily formula. 

For further information, product requests and high-res images contact: 

Lisa Solomons at The Good Content Co: [email protected] or 0416 175 518.